As part of SVFAL’s commitment to the promotion of their artists, an active publicity campaign, website, social media presence, and newsletter are maintained. To facilitate a professional presentation for these endeavors, low cost photographic services are offered several times a year to members. Free publicity oriented exhibition shoots are also offered.
- The purpose of these sessions is for the league, and its members, to maintain a comprehensive and current photographic encyclopedia of SVFAL member artwork.
- These photo sessions will occur in accord with Red House exhibits and open submission periods (for new pages and updates) for the Artist Galleries on the SVFAL website. *Members may submit professional quality images from other sources as well during these time periods.
- SVFAL's Publicity Chair sends out calls for photos via emails and the newsletter. Professional quality images are required for use in promotions.
- As part of the SVFAL PHOTO SHOOT process, you will receive an email with your image (free photo shoot) or a disc of your images (low cost photo shoot) for your own personal use. Your disc images will have been processed and the files named. These files will be formatted as jpeg’s. This format is suitable for show applications (you may have to adjust images to meet specific file size requirements of organizations), internet use and small size print purposes.
NEXT FREE PUBLICITY ORIENTED EXHIBITION PHOTO SHOOT - SEE PROSPECTUS
NEXT LOW COST PHOTO SHOOT: END OF YEAR 2017
CURRENT PRICING AND PHOTO SHOOT DATES AND DETAILS WILL BE SENT OUT IN EMAIL NOTIFICATIONS IN THE WEEKS BEFORE THE PHOTO SHOOT.
If you have questions, please contact RHANNA NYMAN at email@example.com
GUIDELINES FOR THE LOW COST PHOTO SHOOTS
- Bring in no less than 4 and no more than 8 pieces. Not all pieces present well photographically. The more images you have to choose from, the better your presentations will be.
- 3-D Work must be left with the photographer to shoot on a more liberal time frame. Multiple shots of each piece are required in many instances, and this cannot be done in a drop in session. You will be notified as soon as you can pick up your piece.
- All 2-D work MUST be without glass covering the image. Fighting glass glare is a thankless photographic task, and image quality always suffers. NO GLASS covering 2-D work… please!
- Do not varnish paintings before they are photographed. This is the equivalent of having glass covering the image.
- You may leave 2-D work in un-glassed frames. The frame will be cropped out of the image in the editing process. Multiple different frame presentations on the website will create unnecessary visual clutter.
IF IT IS YOUR FIRST PHOTO SHOOT, AND YOU ARE PLANNING ON PARTICIPATING IN THE ARTIST SHOWCASE ON THE WEBSITE, PLEASE DO THE FOLLOWING:
- If you create multiple different lines of work, or types of images, PLEASE LIMIT YOURSELF TO BRINGING REPRESENTATIONS OF JUST 2 OF THOSE LINES. Multiple different types of work by one artist quickly become confusing in the Artist Galleries on the website. Website viewers are trying to understand work listed under one person’s name as being the work of a single person - multiple different types of images are hard for a viewer to comprehend.
- Be sure to provide a list of TITLES, DIMENSIONS and MEDIUMS with your work. Draw little quick pics of the image next to the title! Thanks!! The photographer will be managing a lot of images and this will help to keep things straight and minimize labeling mistakes.
- Write your Website name or Facebook Page name on the Titles list if you have them. There will be a link from your SVFAL website personal gallery to your internet offerings.
TIPS FOR CHOOSING ARTWORK TO BE PHOTOGRAPHED
- A strong focal point, or dramatic angles/sweeps of design elements (people view images online very quickly at first – there needs to be something eye catching to make them slow down and take a second look).
- A wide value range (lots of same toned, subtle neutrals really flatten out online).
- Richly colored work – meaning lots of different colors, or a broad range of similarly hued colors (people simply love color and react quickly and emotionally to strong color statements).
- Opt for a simpler piece with all well executed elements over a more complicated piece with areas that have weaknesses (photographs will make areas that have issues far more noticeable than they are in reality).